The founder of Nordic Revenue Forum Finland Hanna Lak is one the leading revenue management experts in Finland. Previous to starting her own company HMMH Consulting in 2009 she was the director of revenue management development for Starwood Hotels & Resorts in Europe, Africa and the Middle East. Since then she has coached, trained and consulted independent hotel owners and hotel chains creating value for their customers and owners through improved processes and profits.

Stephan is passionate about hospitality and all the crazy people working in it. He is part of HQ revenue since 2019 and as Business Development Manager for Germany & The Nordics he supports hoteliers on a daily basis with how to develop their strategy. With opening new hotels and helping hotel brands go to market, Stephan thrives on the complexity of hospitality’s technology landscape. Stephan’s wide range of knowledge dates back to his formative experiences in hotel operations from Front Desk to Revenue Management for brands like Hilton, 25hours Hotels, and Fraser Hospitality. “They called me Wikipedia or MacGyver – Everything is possible”

Rainer Schäfer wide working experience of more than 35 years in the travel industry. Between 1987 and 1999 B2B and B2C in the Travel Agency and Touroperator sector at DER (Deutsches Reisebüro / DERTOUR) between 1999 - 2011 as Managing Director of Lufthansa City Center International and between 2015 - 2020 as Director Sales DACH and Managing Director Sabre in Germany. In between founded an own specialist tour operator for SingleTravel (adamare SingleReisen) still being a shareholder in it. Now responsible as Vice President Sales at GIATA striving to intensify and grow our network of partner, supplier & customer.

Michael Nowlis serves as Programme Director for Executive Leadership Programmes at CISL, University of Cambridge. Nowlis has a broad background in the travel, tourism and hospitality industries. Nowlis is an active management consultant, providing business advisory services to multinational corporations, government agencies, academic institutions and trade associations in the hospitality industry.

Samantha Williams is an award winning revenue specialist and currently holds the senior management position of Commercial Director at Profitroom. Before joining Profitroom she worked as a senior revenue and product manager working with a mixed portfolio of over 75 hotels and prior to this held sales and marketing manager positions for leisure resorts and hotels. Highly respected and with a strong background in hospitality, revenue management and leadership she has worked across numerous hotel marketing and management disciplines and is able to relate to the challenges that hoteliers face.

As Shiji's Director of Sales, Thomas Danielczak is responsible for Central Europe, including DACH, BeNeLux and the Nordics. Hotelier by heart, Thomas worked in various positions with Marriott, Rezidor and Starwood, as well as individual hotels. Prior to Shiji, he worked with HRS Global Hotel Solutions as Manager Global Sales Strategy and Steering, where he defined and monitored sales and go-to market strategies across all 25 offices of the HRS Group.

Most of his professional life Janne has been working with travel and gathered wide international experience from diverse areas of the travel industry, business segments and sales channels. In his current role as a Director, Business Travel at Amadeus Finland Janne is responsible for corporate travel related business in Finland and works closely with travel management companies (TMC’s) and corporations in the Finnish market. Outside work, Janne loves all kind of sports and enjoys spending time in the nature.

Igor Nys is a Business Development Manager for OTA Insight in EMEA, having joined the company 6-months ago. Igor focuses on the Benelux and Nordic regions, helping hoteliers to make smarter revenue, distribution and marketing decisions through the use of technology and digitalisation. Igor has previously worked at Starwood Hotels & Resorts, Marriott International and berner + becker revenue management, where he held numerous Revenue Management positions in Frankfurt and Munich.

Henrik has a long background within the hotel industry, mainly from Revenue Management, distribution and in-house sales at Radisson Hotels in Stockholm and Gothenburg. Henrik has solid experience from Revenue Management within Meeting & Events. The latest position Henrik held was as Revenue Manager in the newly opened Stockholm Waterfront Hotel & Congress Centre where he built and managed the Revenue- and in house sales departments. Since 2014 Henrik is responsible for customer relations in Benchmarking Alliance with focus on the conference benchmarking product.

Hannu Vahokoski has worked in business development in both sales & marketing as well as consulting role for over 20 years. Hannu is specialized in understanding consumer behaviour, service design, and customer experience. He is familiar with Shopper marketing since working for Leaf sweets company. Hannu has worked in hospitality business for the past 10 years, where he started with Otrum the TV-systems and was in charge of global hotel chains in Europe. Hannu got an idea for a new type of service for hotels two years ago, when he noticed digitalisation was still far from the daily life of the industry. - The Hotelway was born. ”My passion is to get things rolling without ”hick ups”- and provide more for the customer at the same time”, Hannu.

Anna is responsible for supporting Proposales business in the Nordics and France as an Area Manager. Her mission is to help hotels to convert to modern selling procedures. Anna Boulard Israelsson describes herself as a hotelier with a true passion for technology. After kicking off her career at Availpro as an Account Manager, Anna then evolved within the hospitality industry as a Hotel Manager for several properties in Paris, where she realized the impact of technology on hotel performance and success. Before joining Proposales in 2022 she spent the past five years working for D-EDGE in the Nordics.

Andris has worked in the Tourism industry for more than 14 years where most of the time was spent in the Hotel Industry. Before joining D-EDGE Hospitality Solutions Andris worked for one of the leading OTAs in the world Andris gained strong experience in hotel distribution, technology, and international relations. Andris has a very strong interest in hotel technology, distribution strategies, business development and customer relation activities. Andris has Professional Bachelor's degree in Business Administration Tourism Entrepreneurship and Professional Master's degree in Management of International Economic Relations.

David has spent 20 years in the hospitality industry working for hotel and technology companies such as NH Hotels, Travelodge, HRS and is now a multi-region Sales Director at Duetto. David’s experience covers Corporate Sales, Account Management, Supplier Partnerships and Revenue Management. With a proven track-record of innovation, a passion for hospitality technology and unrivalled enthusiasm, David has a wealth of experience to share.

Sonia’s knowledge is deeply rooted in the understanding of travelers’ booking habits. Having spent 3 years with luxury travel concierge company Quintessentially in Hong Kong, Sonia joined The Hotels Network in 2017 to assist hotels in increasing the potential of their direct conversion journey through personalization based on data-driven results. Today, she is the Market Director for the Northern Europe region. An honors graduate of Ryerson University in Toronto, specializing in Marketing, Sonia has lived on 3 different continents, and always chooses to book direct when traveling.

Laureline Klijnsma is a former hotelier with a decade's worth of experience and a Bachelors in Business Administration and Hospitality Management from Hotelschool The Hague. Laureline decided to enter the tech side of the business 5 years ago. She is now the EMEA & UK Sales Manager for the guest-centric, flexible, cloud PMS, Stayntouch, and Founder of the hospitality technology consultancy, The Coded Pineapple. Laureline helps hoteliers achieve a better work-life balance, maximize their productivity, digitize the guest journey, and enhance the bottom line by optimizing their use of modern technology. Hospitality technology is a complex world and hoteliers are generally quite steadfast, so Laureline bridges that communication and builds trust in order to lead hoteliers towards the future of hotel management